We’re thrilled to announce that our company has officially been certified by the U.S. Small Business Administration (SBA) as a...

The top metrics that belong on a marketing dashboard help the CEO understand marketing's contribution to the bottom line- revenue and ROI.

Halo Effect Marketing, an Austin, Texas-based marketing consulting agency, is proud to announce that it has recently received two...

You may not have noticed it happening to you, but it's true- when you have a positive impression of something about a brand, it tends to...